Numerous studies across different industries show the importance of the relationship between customer experience and employee engagement.
The Federal government is no exception. Data analyzed for the first time by VA’s National Center for Organization Development shows a promising relationship between improving employee engagement and overall customer experience.
The public’s every interaction with a federal agency is an opportunity for the government to deliver an excellent customer experience (CX), one the public expects and deserves. These positive experiences are critical to furthering trust and transforming our government.
The President’s Management Agenda established Strengthening and Empowering the Federal Workforce to improve CX with government services as the first two priorities.
VA analyzed data collected from its workforce and the Veterans it serves to better understand this relationship.
CX at VA
VA defines CX as “The product of interactions between an organization and a customer over the duration of their relationship. VA measures these interactions through Ease, Effectiveness, and Emotion, all of which impact the overall trust the customer has in the organization.”
VA serves approximately nine million Veterans, families, caregivers and survivors at medical centers, benefits offices and cemeteries across the nation and abroad. To fulfill its mission, VA employs over 400,000 people, many of whom interact directly with Veterans and their supporters, and many who provide support services across VA facilities.
As the largest integrated health care network in the nation serving over six million unique patients annually, VA has long held that each employee interaction with a patient is an opportunity to own each moment to directly improve that Veteran’s experience. VA has completed a small quantitative study using health care data that demonstrates a potential relationship between employee engagement and patient satisfaction.
The research
This study assessed the existence of a positive relationship between employee engagement at VA health care facilities and patient experience.
Using results from its patient satisfaction surveys, as well as from the VA All Employee Survey, VA worked to better understand the connection between employees’ engagement and the customer’s experience as patients at VA.
VA asked employees to rate their agreement with statements like, “I recommend my organization as a good place to work” and “This organization really inspires the very best in me in the way of job performance.” VA compared these results to CX data.
CX data came from surveys that asked Veteran patients for their reactions to statements such as “My provider listened carefully to me” and “My provider explained things in a way that I could understand.” After examining this data from 141 VA health care facilities throughout the U.S., VA discovered a potential relationship between employee engagement and patient satisfaction.
Within inpatient mental health care services, evidence showed that an increase in the Employee Engagement Index by 10% was associated with the overall hospital ratings increasing by an average of 4%. Additionally, within outpatient services, an increase in EEI by 10% was found to be associated with an average of a 3% increase in patient trust.
For both inpatients and outpatient centers, there is a relationship between employee engagement and patient satisfaction. For example, where employees reported that they felt more engaged with VA, patients tended to report that their VA health care provider listened carefully to their needs.
Patients were also more likely to report that they felt a higher degree of trust in their VA facility to meet their health care needs.
What this means for federal agencies
This study is promising. As agencies work hard to align with President Biden’s executive order on CX, they can explore employee engagement as an investment in both employees and those they serve.
This study also suggests that agencies have two mechanisms to increase public trust in government: First, through direct CX process improvements and service recovery, and second through creating positive employee experiences, thereby improving employee engagement.
Please read the full version of this story at Performance.gov.
Topics in this story
More Stories
Pacific Islands VA opens new Akaka clinic in Kapolei, bringing a variety of VA services to Oahu’s leeward side
Veterans can now navigate VA resources with confidence using the new VA Resource Navigator
In this episode of PTSD Bytes, integrated health psychologist Dr. Octaviana Hemmy discusses treatment for HIV and PTSD.
I call BS! The VA is absolutely terrible!!
Had a nurse try to kill me with wrong dosage of heparin.
We needed a bunch of studies for this? Pretty sure we learned this is kindergarten. At least before the education system became a political arm. The service level that I have dealt with at the VA is not engaged, motivated, or helpful. Once you get to the specialists or technicians, they are wonderful.
RE-CLAIMING THE AMERICAN DREAM FOR ALL OF AMERICA
This Comment Is Not to Demean, Degrade, Condemn, Blame, Or In Any Way To Image-Bash Any Governmental Institutions That Diligently, Honestly, Compassionately, And Whole-Heartedly Engage Themselves In Providing All The Much-Needed Veterans Affairs Governmental Services To All Our Veterans, Or Through Non-Governmental Third Party Entities That Are Willing To Embrace Honest And Ethical Humane Services for All Our Veterans Before Any Monetary Greedy Business Agendas.
Most United States Citizens Through Their Covid-19 Experiences, Their Deprived and Unnecessary Sufferings, And Their Back-Turning Abandonment By So Many Federal And State Governmental Agencies, And Their Locally Based Community-Government Emergency Intervention Agencies For Fending-Off Unscrupulous, Heartless, And Vicious Opportunists’ Financial Entities Interests Of All Sorts In Destroying All Their Hopes. And, Their American Dream Of Being An United States, Self-Reliant, And Independent Citizen, For The Greater Good Of All Americans, Has Extremely-Eroded The Very-Trust In The Fabric Of Our Democracy That We All Hold So-Dear As True Americans.
As So Obviously-Apparent To All, Our American Society Has Deeply Descended Into Irrational, Self-Justified, Immoral, Heinous Criminal Lawlessness Of All Sorts, Without-Conscious. And, Placed Their Selfish Mortal, Diluted, Self-Surviving Agendas By Any-Means, And, Their Callous, Mindless, Blatant, And Total-Disregard For Anyone But Themselves, No-Matter the Circumstances Involved, Have Been So-Horribly Imbedded Into Our Once Honorable Community Structures As To Have Tragically-Reduced All Of Us To A Diminished 3rd World Nation As We Know It.
All This Being Said; Leads Me to This:
Congratulations To All Veterans Affairs Governmental Agencies and Employees.
It Is Definitely-Astounding, How Much Veterans Affairs Governmental Services To Veterans Has So-Miraculous Improved By Rightly-Implementing The Appropriate Federal Oversight Agencies And Their Increased Federal Interventions Into All Of The Veterans Affairs Governmental Accountability Issues That Extremely-Hinder All Whom Honorably, Conscientiously, and Diligently-Strive to Provide Exceptional, Much-Needed Veterans Affairs Governmental Services To All Our Wonderful Veterans.
They Serve So-Bravely and So-Honorably For All Of Our Freedoms and Liberties That We Have By Their Unselfish-Sacrifices For Our Great Country That We Love and Cherish So-Dearly.
Never Abandon And Never Forget All These Sacrifices Paid For By Their Blood, Sufferings, And Deaths For All Of Us.
And, A Big Thank-You To Uncle Sam For All The Much-Needed And Various Governmental Revitalization Actions And Interventions Concerning Our Veterans Needs.
And, To All At The Office Of The Inspector General For Their Professional, Constant, And Thorough-Oversight Interventions For Justice In Governmental Actions And Governmental Financial System Accountability Issues Concerning All Veteran Needs.
May The 2023 Holiday Season Be Joyous, Meaningful, And A Pleasant Heart-Felt Experience For All This Year.
(428 Words)