Every day, there are on average more than 178 million daily active users on Snapchat. Beginning this week, VA will be sharing Snaps, videos and stories with them at @deptvetaffairs.

Recent research shows that Snapchatters are increasingly using the platform for news and information. Using Snapchat as a communications tool will allow VA to provide information directly to a significant portion of the Veteran population – younger Veterans, their families and friends.

According to Snapchat, 85 percent of Snapchatters in the U.S. are under the age of 35, an age group that includes nearly half of all active duty service members and more than 1.9 million Veterans. At the same time, half of Snapchat’s daily new users in the U.S. are over the age of 25, making the platform an increasingly useful tool for reaching more Veterans, their families and friends as well.

VA’s digital program, which was launched in 2009,  informs Veterans of VA’s benefits and services by using social media to communicate directly with them and their families. Snapchat adds to VA’s extensive online presence, which also includes the VAntage Point blog, the Borne the Battle podcast, more than 150 Facebook pages (most of which belong to individual VA medical centers), almost 100 Twitter feeds, as well as accounts on Instagram, YouTube, Google+ and Flickr.

The addition of Snapchat to VA’s digital media presence demonstrates the department’s commitment to delivering the right information to the right Veteran at the right time by finding innovative and creative ways to reach Veterans where they are. To follow VA on Snapchat, search for @depvetaffairs in your app or go to https://www.snapchat.com/add/deptvetaffairs.

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6 Comments

  1. William G Stamper November 10, 2017 at 21:49

    My two war services first Vietnam, as 3 years active duty, then later Desert Storm for the 17 year National Guard for my 20 year retirement Now called A Soldier for Life , having served is something I’m grateful to have done but it wasn’t only serving but the duty also , as a cook It made me proud to make sure the soldiers who have to sacrifice his/her life for his country needed the nourishment to win the battle for freedom was provided, I Thank everyone who served.

  2. John William Ledford November 10, 2017 at 15:55

    I already did that.

  3. John William Ledford November 10, 2017 at 15:53

    I already did that. And just how does one put that curvy slash on the U part of the CAPTCHA code?

  4. John William Ledford November 10, 2017 at 15:52

    cannot load my password, then confirm it. It’s way out of reach for my mental capacities. Is there an easier, less exasperating method II may use to crack your code? I wonder if the KGB could, were they still part of the show

  5. ELADIO HERRERA November 10, 2017 at 12:52

    BLESSINGS! AS WE APPROACHED VETERAN’S DAY. I REMEMBER COMING TO USA, IN A TIME OF TURMOIL AND WAR IN KOREA BACK IN 1953. I HAD A PERMANENT STUDENT VISA, I WAS 16 YEARS OLD. I TRIED TO ENLISTED IN ARMY, BUT I NEEDED MY MOTHER CONSENT (AND SHE WOULD NOT DUE IT). FOR PERSONAL REASONS I WENT BACK TO CUBA BACK IN LATE 1954. SOME HOW I NO LONGER FELL GOOD IN CUBA, AND MARCH 1, 1955 I WAS 18 YEARS OLD, AND ENLISTED IN THE USA ARMY FOR 3 YEARS (BECAUSE I WAS NOT A USA CITIZEN, SO I HAD TO DECLARED IN COURT IN MIAMI MY INTENTION TO BECOME A USA CITIZEN AFTER DISCHARGED OF THE ARMY). I THANK GOD, THAT I MADE THAT DECISION; EVEN THOUGH I DID NOT HAD WAR DUTY, I AM VERY PROUD TO HAVE SERVE, AND HAVE BEEN DISCHARGE HONORABLE.

  6. Les Rose November 10, 2017 at 10:59

    Very good Megan !!! Thanks

Comments are closed.

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